- Company Name: Dubtokens
- Country of Origin: Canada
- Industry: Technology
- Concept Short Description: IVEP is launching a new value token called Dubtoken that will reimagine the digital experience ecosystem. This is meant to be a solution to rampant issue of ad fraud and monetization of video.
- Description: As the web becomes increasingly cluttered with out of touch content, invalid traffic and pointless attention based metrics, advertisers, content creators and publishers struggle to find the proper way to reach consumers. Sensory and content overload make it almost impossible to captivate and monetize audiences looking for targeted experiences.
By introducing the Interactive Video and Experience Protocol (IVEP), we look to reimagine the interactions among the participants involved in the digital experience ecosystem. The IVEP introduces digital layers which sit on top of any streamable content on the Internet and overlays hundreds of new interactive smart objects and functions that can be customized in real time to create the next generation of interactive experiences and significantly increase end user engagement. Nine brands out of ten expect to compete primarily on customer experience rather than price and product as the key brand differentiator. Customer experience is the new battlefield.
The IVEP’s programmable smart and adaptive objects and functions will augment and transform “static” video experiences (legacy) on existing video platforms into powerful and dynamic live engaging systems (next generation). These systems will offer rich interactive and relevant experiences, capture real human engagement and measure performance in a better and more transparent manner.
The IVEP will run with simplicity and ubiquity. Viewers will be unaware of the IVEP’s presence. The participants to the protocol will be able to make any video available online for streaming, including live broadcasting and digital experiences, interactive, shoppable, chat-able, customizable, real-time editable, monetizable, poll-able, actionable, clickable, expandable and searchable, all within the framework of applicable copyright laws. It will make video and digital experiences a lot smarter for, and far more adaptive to, the online ecosystem’s needs for engagement and relevancy with real-time software customization of video content and information. The IVEP introduces a new public platform Application Programming Interface (API) and Software Development Kit (SDK), that also make Artificial Intelligence (AI) an excellent candidate to propel interactive experiences to the next level of smarter human engagement.
The IVEP’s economy will be tokenized and centered around dubtokens. A dubtoken is a multi-faceted unit of account offered to members of the IVEP Crypto Association with various utility, consumptive, trust, governance, transfer, growth incentive and loyalty attributes. Its holder has the right and limited license to use the IVEP protocol together with the underlying services offered by the community through a newly introduced decentralized application store (dApp Store).
- Crowdsale Open Date:
March 5 2018 @ 12:00 am
- Crowdsale Close Date:
May 3 2018 @ 12:00 am
- Accepted Contribution Methods
- Token Name: Dubtokens
- Token Symbol: DBN
- Blockchain Technology: Ethereum
- Total Token Supply: 1,000,000,000
- Crowdsale Token Allocation: 300,000,000